Showing posts with label SEM. Show all posts
Showing posts with label SEM. Show all posts

21 June 2013

Create effective landing pages today to increase Adwords, Linkedin ads and Facebook ad conversion rate by 100%. Optimize your landing pages with these six tips from SEM experts.



25 October 2012

SEO Moz Tools:
1. Link Analysis: Research and compare backlinks with competitors for intelligent and targeted link building.
2. Web Crawler: Check your site to see how accessible it is to the search engines
3. Twitter Analysis: Analyze your twitter followers, discover deep insights
4. Rank Tracking: allows you to check, track, and monitor site traffic where your site lands in search engines (like Google, Yahoo, and Bing).
5. On-Page Analysis: Receive graded on-page keyword targeting. Helps to optimize your pages and find out how well your pages are optimized for target keywords
6. Keyword Analysis: Analyze keywords competition, global and local search result, uncover opportunities as well as determine how challenging it is to rank for a keyword
7. Report Generation: You can download analysis report in PDF format.

Note: Simple tools to benefit primarily SEO work not SMM. SEO moz benefit is, we do not need to integrate personal Google accounts (Analytics) to track the result and these tools are easy to use. But I have not seen any adword tools in SEO MOZ system. Need to give account (Bank) details to use free period. This tools are really great for SEO purpose.

Raven Tools Benefit:
1. Keywords Analysis: Same as Google Adwords
2. Website Analyzer : A great Feature to generate our primary analysis report in short time.
3. Content Manager: Analyze the website content
4. Blog Manager:
5. Link Manager: manage up to 1000 links
6. Back link checker: To find the back link
7. Social Account Streaming: Facebook, Twitter and other social media conversations from more than 20 popular networks into one view. Post and schedule messages to accounts
8. Personal Social Presence Measure
9. Adwords Integration
10. Analytics Integration
11. Report Generation

Note: Lots of tools to simplify the headache of analysis, social monitoring work scheduling etc etc. But there are certain tools where we need to integrate the analytics account and adword account which might be a risk. $99 needed for Pro version ( 4 users) and $249 for Agency. We can create multiple account to use trial version upto 30 days. No need to pay them, just create different mail id’s after each 30 days. This serves SEO as well as Social Media and thus effective than SEO Moz.

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